SUPERKOMBAT® signs global media rights partnership with Playbook International GmbH & Co. KG
The European fighting championship leader on stand-up rules SUPERKOMBAT® has teamed-up with German based agency Playbook International GmbH & Co. KG for a world-wide distribution cooperation for its media rights.
For the first time ever the SUPERKOMBAT® martial arts championship with fights at various weight divisions will be offered to broadcasters around the world on an exclusive and non-exclusive basis through the new partnership. Currently, the SUPERKOMBAT® World Grand Prix Series is broadcasted live by Eurosport into 75 countries on 4 continents. Due to the huge success a second series called “SUPERKOMBAT® New Heroes” was created in 2013 in order to offer more and exclusive content to the broadcasters on a monthly basis.
“We are proud being the exclusive and global media rights distributor of SUPERKOMBAT® as we see the world-wide growing interest in martial arts events and particularly in the SUPERKOMBAT® series, which is already a huge success in Europe.”, said the two partners of Playbook International GmbH & Co. KG.
“The steady and stable growth made us Europe’s market leader in fighting on stand-up rules. With the new partnership and the experience and commitment of Playbook International GmbH & Co. KG, we are making the next step to strengthen our market position in Europe and to bring the Championship Series to other destinations outside of Europe, not only on TV but also as live events in arenas.“, said Eduard Irimia, President of SUPERKOMBAT®.
About Playbook International GmbH & Co. KG:
The young, ambitious but experienced company in the world of sports media rights is based in Hamburg, Germany. The partners, Christoph Lang and Robert Toennis, both former S5 Senior Managers, bring with them 20 years of business experience, particularly in the sale of top sport rights such as all major Football Leagues and National Team Championships, Motorsports, Tennis, Boxing etc.
With their vast network in the media and sports industry Playbook International works for rights holders as well as broadcasters on a world-wide level.